How to Create a Customer Avatar

Most companies have finally figured out that understanding your audience is a big hint to success. Unfortunately, finding out more about this audience isn’t always easy. Many companies have a very diverse group of readers and/or buyers. If you have a company with different locations, offer a variety of products, or write about a good array of topics, then chances …

Most Profitable Small Businesses Have Plans

The Most Profitable Small Businesses Have More Than One Plan Your business plan is such a big deal when it comes to success or failure. Take a look around you at the most profitable small businesses. Do you think they made it this far without a concrete plan? Profitable small businesses know in order to have continued success they have …

The Power Of Social Media: Believe In It

Power Of Social Media: Impact On Business People love great social media! Most of us live fast paced lives. When we look up something on the internet we want to be able to read or see what we are looking for immediately. We rely heavily on social media to keep us up-to-date on products and the latest news. A staggering …

Social Media for Newbies 101

Where to start With Social Media Leads   Newbies to social media often wonder where to begin. The whole thing can seem daunting. Choose one media venue for your social interaction to begin with so you can master it and know how best to interact and build the right kind of followers. Twitter is one of the easiest to gain …

Ideas For Marketing Your Product or Business on Pinterest [INFOGRAPHIC]

Marketing should always be on the forefront of your mind as a business owner. Whether you own a small business or is a budding entrepreneur, you should always be mindful of your product and promoting it to its best. We’re here to help you start a business plan that will promote your products in a healthy but exciting manner. In …