What Local Business Owners Can Learn From TV’s Hottest Show: Scandal

local business

local business building through free social media does work. Image courtesy of http://www.freedigitalphotos.net/

Scandal Used Free Advertising Via Twitter

Have you been searching for the best way to advertise yourself and your  local business? Look no further, unbelievably you can take your lead from one of televisions hottest shows. Scandal has unleashed the possibilities of the social media world by having the cast and support staff engages their audience through Twitter using what is known as hashtags.

 

Hashtags in short are a way to get that particular word or phrase noticed and moved to the top of the list. You simply put the number sign # in front of what you want to stick out the most and when others click on your hashtag, it takes them to all tweets that have that keyword or phrase in it. How amazing is that?

 

Scandal - Olivia Pope

Hottest Show Thanks To Twitter Image courtesy of: http://beta.abc.go.com/shows/scandal

As if Scandal wasn’t a good, show on its own, they have guaranteed their audience base and brought in several new watchers through using Twitter.

 Small Businesses Can Create A Local Scandal With Twitter Marketing Tactics!

Would you like to do this for your business? Just think, Scandal did it with Twitter, what would happen if you were to take this information and apply it to other social media platforms? Your business would not only get the advertising you desire, and by the way did I mention the low-cost of this method, you would also be moved up on the search lists  by using the special tricks of the trade that are offered on each of the available social media sites.

 

social media

Social Power for local search. Courtesy of: http://www.freedigitalphotos.net/

 

Just in case you are wondering what kind of audience you would be reaching, according to an article written by Craig Smith named “(Feb 2013) How many people use the top social media apps & services” to be found at Digital Marketing Ramblings there are ‘1.06 billion active monthly users and 680 million mobile users.’ How is that for getting the word out? Simply by typing a short blog or advertisement you could reach that many prospective clients or customers.

 

In summary, as business owners, we need to learn our lesson from television and movie marketers and take the social media waves and get our businesses out there for the entire world to see. It is very low cost, low maintenance, and involves something we all love doing talking about our business with others.

 

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